16 Local SEO Statistics Every Business Should Know in 2024
Did you know that 46% of all Google searches are local? That’s right — almost half of the people using Google are looking for businesses and services near them, making local SEO an indispensable tool for businesses in 2024. To help you further understand the importance of local SEO, we have rounded up the best […]
What do Copywriters Do?
Copywriters are professionals whose job involves creating powerful, compelling content to market products, services, and ideas. Their primary goal is to influence the reader – their target audience – to undertake a specific action, whether it’s clicking on a link, purchasing a product or service, or signing up for a newsletter. Here’s a step-by-step breakdown […]
Understanding Pay-Per-Click (PPC) Advertising
Pay per click (PPC) advertising is a model of internet marketing. Where advertisement data pays PR fee every time any of its advertisements is clicked. It is compulsory that other people visit your website instead of arranging for the visit. This guide will take you deeper into the intricacies of PPC advertising and you will […]
Benefits of Content Marketing for Financial Services Businesses
Financial services content marketing can be highly beneficial for companies in the financial industry. By developing a comprehensive content marketing strategy, financial institutions can create content that resonates with their target audience, effectively showcasing their expertise and building trust with potential clients. Through digital marketing efforts and strategic content creation, financial service companies can produce […]
30+ PPC Stats Every Marketer Should Know in 2024
If you aim to inform people about your business and encourage them to buy its products or services, advertising on the web is essential. Pay-per-click (PPC) advertising is one of the best ways to reach qualified leads on the internet and convert them into potential customers. Check out these PPC stats to gain an edge […]
50+ Unbelievable SEO Statistics for 2024
Are you curious about the direction SEO is heading in 2024? Worried that the rise of AI tools might render this field obsolete in the near future? Then you have arrived at the right place. We have gathered, verified, and categorized the latest SEO stats to answer all your questions. Read More: Why SEO Matters […]
40+ Mind Blowing Digital Marketing Statistics in 2024
Digital marketing is one of the most effective mediums for increasing sales — for every $1 invested, you can get a return of $36. However, increasing competition, the rise of AI-based tools, and 3rd-party regulations like GDPR are making marketing personalization more challenging. As such, marketers looking to make highly successful strategies need to stay […]
6 Copywriting Statistics To Know in 2024
I have been working as a copywriter for over a decade. During that time, I have always tried to stay abreast with the ongoing trends, as this helps me make sure that my content remains engaging. Understanding the numbers behind successful copy also allows me to build trust with my clients, assuring them that my […]
4 Copywriting Mistakes to Avoid to Write Killer Copy (And How to Fix Them)
Lost sales. Confused audiences. Wasted marketing dollars. These are just a few consequences of bad copywriting. Other potential aftershocks of weak-sauce copy include reduced SEO ranking, decreased customer engagement, and damaged brand reputation. Want your copy’s fate to be different? Then you must avoid these common copywriting mistakes. Only then your copy would excite, engage, […]
5 Less Known Ways to Improve Your Copywriting Skills
Are you a beginner copywriter struggling to impress potential clients with your work? Feel like your career has stalled while others around you are cruising ahead on a speed boat? Use these five underrated ways to improve your copy: 1. Get your copy critiqued by successful writers One of the best ways to hone your […]
